We simplify & specialise in programmatic advertising so your company can easily maximise its commercial potential…

Programmatic advertising for Small to Medium Enterprises

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Programmatic advertising for SME's In today's increasingly competitive marketplace, a reliable and consistent method of supply of new customers is truly the golden egg. If you are a small or medium enterprise it is on you to ensure that you…

Why are the top advertisers in Ireland shifting their budgets to mobile?

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'Mobile adspend in Ireland grows from €9.9m in 2012 to €231m in 2016' & 'total digital adspend grows from €148.2m to €445m in the same four year period'. The development of technology has provided consumers with a device that…

Using video as a corporate training tool

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Corporate training videos have a mixed reputation at best. At worst, they’re seen as clunky, expensive, time-consuming and frequently dated. But it doesn’t have to be that way. With changes in technology and workplace culture, video corporate…

How to present in front of the camera

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Online video now accounts for more than 50% of mobile traffic; 75% of business executives watch work-related videos at least twice a week; and 54% of senior executives share work related videos with colleagues at least once a week. Whether…

How social media helps your search ranking

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Every business wants to be discovered. Whether it’s by intense, short-burst methods, such as marketing campaigns; or longer-term approaches, like search engine optimisation (SEO), the desired result is the same; a higher profile for your…

Video ads on Twitter a rivalry for Youtube

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YouTube celebrated its 10th birthday in  February, 2015 and it’s been a frantic, eventful decade for the company. Few could have predicted its ascent and 9-figure purchase by Google in 2006. (The price at the time, a then eye-watering…